Since a birthday party normally happens in a very large group, the move can work out for the better for otherwise dull weekdays. Investing more money whilst staying in debt seems a risky way to take profit She should implement alternative solution 4 immediately, which would help stabilise the business.
Taking all available solutions at hand, I would recommend Shelby Givens to employ the horizontal integration strategy and re-establish the brand WBL.
After 2 years, she should have some capital to implement alternative solution 3. Some assumptions that have been made to predict the outcome.
Furthermore, it is assumed that the conversion of WBL to UBL would encourage the participation of professional sportsmen who would not rent equipments. In an advent of suppliers raising the prices, WBL can easily find a substitute.
Business hours should be analysed in order to understand the non productive hours. As of now, getting out of debt seems to be the immediate concern for WBL. How can this business be saved? Seeing the current debt in the business, the current demographic data, market trend and the required investment to develop from now, it can only be expected to break even in the next 5 years.
This money can then be utilised for a different business plan. Marketing strategies should be restructured and customer capturing schemes be initiated.
This is an indirect threat for WBL and shall be categorised as medium. Therefore, we can categorise this force to be of medium effect. These assumptions are provided as under: Using this business plan, even though the investment would be late, it would take another 3.
Speak to the owners about liquidating the assets and gradually sell out WBL. These pocket maps can be made available at various outlets.Westlake Lanes Words | 3 Pages. strategy is not properly set because Westlake Lanes hasn’t identified the market’s new needs and trends at the same pace that the growth of Raleigh’s population has been developing.
Westlake Lanes’ board has to repay the loans that were issued by the company 16 months before. Therefore, the company needs to track alternatives in deciding the best solution for the repayment of funds and devising strategies for the future sustainability of the company.
Sugar Bowl Memo Shelby Givens faced many trials and tribulations throughout the transformation of her grandfather’s Westlake Lanes into Sugar Bowl. All three phases, from preparing for the transformation to operations, produced challenges that Givens would have to overcome.
Due to the strategic location of Westlake lanes, i.e. in downtown Raleigh and closer to neighbourhoods and restaurants, the threat of new entrants is quite minimal.
5) Threat of substitute products*. Westlake Lanes Bowling Words | 5 Pages.
Memorandum To: Shelby Givens (General Manager) From: Subject: Westlake Lanes: How can this be saved Date: March 10th _____ As you know your business Westlake Lanes is currently not performing up to the mark. MEMORANDUM.
TO: Shelby Givens (General Manager, Westlake Bowling Lanes – here onwards “WBL”) Due to the strategic location of Westlake lanes, i.e. in downtown Raleigh and closer to neighbourhoods and restaurants, the threat of new entrants is quite minimal.